SPONSORSHIP ONBOARDING GUIDE

STEP 1 — Initial Inquiry

Sponsor submits form
You schedule 20-minute alignment call

Goal:
Understand budget, brand, expectations

STEP 2 — Proposal Delivery

Send:
• Sponsorship tier breakdown
• Event overview
• Audience profile
• Pricing sheet

Include:
Clear deliverables
Clear payment terms

STEP 3 — Agreement & Invoice

Send:
• Sponsorship Agreement
• Invoice
• Payment deadline

No promotion begins until payment clears.

STEP 4 — Asset Collection

Request:
• High-resolution logo
• Brand guidelines
• Social handles
• Vendor setup needs (if applicable)

STEP 5 — Marketing Integration

Add sponsor to:
• Event flyer
• Website
• Social announcements
• Email blasts

Schedule:
Minimum 2–3 promotional mentions.

STEP 6 — Event Execution

Provide:
• On-site visibility
• Stage acknowledgment
• Vendor placement
• Content capture

Assign one staff member to sponsor liaison role.

STEP 7 — Post-Event Report

Within 5 days send:

• Attendance numbers
• Social reach stats
• Event photos
• Video recap
• Thank-you note

SPONSORSHIP DISCOUNT

After 2 events:
Offered Discounted Full-Series Package.